Toyota has decided to reposition its Scion brand in the segment of luxury cars cheaper . Scion brand recently celebrated its tenth anniversary and Toyota has big plans for this sub – brand. Despite the fact that Scion has been designed for young buyers of cheaper vehicles , will now be aimed at customers who want a cheaper luxury car as Toyota as a whole wants to move the more your brand in the market . Toyota plans to do so by the framework Scion brand to introduce models that will compete with models like the Mercedes -Benz CLA , performing MINI and the recently launched Audi A3 sedan.
2014 Scion tC redesign
The 2014 Scion tC is a performance model at the Auto Show in New York. This car looks a bit odd and is characterized by rounded lines . The improved version has a new bonnet, restyled headlights and radiator grille with LED decorative lighting. Also , the car has LED tail lights and a new rear bumper with black accents and a centrally placed lower reflector.
Changes to the interior of the model are not so large , but includes a new set of upholstery and Standard Display Audio system, which has a 6.1 ” touchscreen . Customers can also order a Bespoke Premium Audio system with GPS navigation and the ability to access the internet via smartphones .
2014 Scion tC engine
Under its hood, this model features a 2.5L four-cylinder engine that develops power 179 HP . This unit can be connected to six-speed manual or six-speed automatic transmission enhanced to perform faster gear changes and Dynamics Rev Management technology. When it comes to managing in 2014 tC used suspension with new stabilizer and revised dampers . Also is it obtained and optimized electric power steering system that provides a faster response .
2014 Scion tC price
Scion has announced their rates improved in 2014 tC models. Price of the basic model is 14,700 euros , which includes a six-speed manual transmission, or 15,400 euros for the version with the six-speed automatic transmission that includes Dynamic Rev Management technology.